As timeless explorers, we are constantly looking for design pieces belonging to the highest Italian artisan tradition.
That’s why, by presenting the objects we discovered by going around or made especially for you, we were thrilled by the idea of being able to tell you the STORIES behind them: unexpected, original, unique because Italians and we Italians, you know, things we always do them our way.
In this section we will reveal the secrets of some designers, we will let the protagonists speak directly, we will take you to the most hidden and precious corners of our country.

Storie

Gufram: a Domestic – Crazy – Landscape

Starting from the Sixties, in the wake of the American pop art of Andy Warhol, Roy Lichtenstein, Claes Oldenburg, Richard Hamilton, and of New Dada by Jasper Johns, a company that, with the support of the architects of Studio Sessanta5, immediately established itself poses in

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Storie

EMBROIDERING ART

Tapestries, fabrics, carpets, patchwork, embroidered or knitted paintings, have been the subject of experimentation by various contemporary artists. Think of the interest shown by Alighiero Boetti , after a trip to Afghanistan in 1971, for the traditional technique of fabric patchwork, used by local embroiderers

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Storie

The integrated project by Osvaldo Borsani

In an interview released in 1973: “When we used the word” design “we did it with profound respect because it named a new way of thinking and building: it was a word that only us, the insiders used while we tried, moving in a deaf

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Storie

FURNITURE OF THE SEVENTIES IN MAGAZINES

Perhaps you have happened to come across some furniture magazines from the 70s. If you have, you will probably have been struck by the topicality of the pages and services offered, and you will have continued to leaf through them with curiosity and pleasure. Not

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Storie

LUIGI SORMANI, THE VISIONARY INDUSTRIAL

In 1961, in the province of Como, more precisely in Arosio, a completely automated furniture company was founded, equipped with the most advanced machinery for the time, destined to be a great success within a few decades, both in Italy. both abroad. The founder, Luigi

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Storie

NATURAL AND ARTIFICIAL IN GINO MAROTTA

From Campobasso, at the age of fifteen, Gino Marotta moved to Rome, where he came into contact with the artists who animate the Roman scene. Here, in 1960, he founded the CRACK Group together with Cascella, Dorazio, Mauri, Novelli, Perilli, Rotella and Turcato. “I am

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Storie

THE SOPHISTICATED REVOLUTION OF GABRIELLA CRESPI

“Bewitched by the moon”, it would be appropriate to say about Gabriella Crespi, when, after studying at the Brera Academy and at the Milan Polytechnic, she was noticed for her Piccole Lune (crescent-shaped steel sculptures) by wife of the owner of Tiffany & Co. From

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Storie

CARLO RIZZARDA, THE POET OF WROUGHT IRON

Carlo Rizzarda was one of the most important wrought iron artists of the early twentieth century. He was originally from Feltre, a town on the slopes of the Belluno Alps, a territory where the tradition of metalworking has ancient roots and in the sixteenth century

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